Salient PR

Salient PR is a senior-focused tech PR agency that helps venture-backed startups tell stories that influence markets and drive authority. Based in Austin, the agency partners with companies across AI, SaaS, cybersecurity, fintech, crypto, sustainability, and beyond. Founded by industry veteran Justin Mauldin, Salient rejects the typical agency hierarchy in favor of direct, high-level execution. Clients benefit from expert-led strategy, fast decision-making, and proactive collaboration that continues even during quiet product cycles. The team specializes in crafting clear, differentiated messaging that resonates with both journalists and stakeholders. Their media wins span major publications such as Wired, Forbes, and The New York Times, proving the impact of seasoned storytelling. By focusing on performance and partnership, Salient PR has built long-lasting client relationships with an average tenure nearing three years.

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